The Kühne Impact Series is a publication series of the Kühne Center for Sustainable Globalization at the Department of Economics of the University of Zurich. Wylkomm created the concept, content, and design of the publication series and has been implementing it since the first edition in 2020.
The Kühne Center for Sustainable Globalization is a research center at the Department of Economics at the University of Zurich. It conducts research in the field of economic globalization. It aims to make its findings accessible to a broad audience and has launched the publication series Kühne Center Impact Series for this purpose. The series has an overarching focus on the importance of international trade and effective global economic policy. The main target audience includes decision-makers from the public and private sectors, economists inside and outside academia, media professionals, and the interested public.
Wylkomm has developed the content concept as well as the graphic realization. The publication series appears several times a year online, is sent out via newsletter, and selectively distributed as a print version at events.
Our services:
#Specialized communication #Texts and concepts #communication strategies
Client:
Kühne Center
www.kuehnecenter.uzh.ch
“With the new Kühne Center Impact Series we have set another milestone in our communication. Thanks to a fundamental understanding of scientific topics, Wylkomm has succeeded in creating a concept that appeals equally to different target groups. The professional design, coordinated with the overall center communication, perfectly sets the scene for the publication series.”
Prof. Ralph Ossa, WTO Chief Economist and Kühne Foundation Professor at the Department of Economics at the University of Zurich
Photos: Kühne Center for sustainable globalization
