Kühne Center Impact Series: A publication series of the “Kühne Center for Sustainable Globalization” at the Department of Economics of the University of Zurich
The Kühne Center for Sustainable Globalization is a research center at the Department of Economics of the University of Zurich. It conducts research in the field of economics and globalization. It aims to make its findings accessible to a broad public and has therefore launched the publication series “Kühne Center Impact Series”. The series has an overarching focus on the importance of international trade and effective global economic policy. The main target groups are decision-makers from the public and private sectors, economists within and outside the scientific community, journalists and the interested public.
Wylkomm was commissioned to develop the concept for the publication series, which included both content and design.
«With the new “Kühne Center Impact Series” we have set another milestone in our communication. Thanks to a fundamental understanding of scientific topics, Wylkomm has succeeded in creating a concept that addresses different target groups equally. The Impact Series is perfectly rounded off by a professional design that is tailored to the entire center communication.»Prof. Ralph Ossa, Chairman of the Department of Economics at the University of Zurich and Director of the Kühne Center for Sustainable Globalization